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AB Testing with AWS
AB testing is a method of comparing two versions of a web or mobile app to determine which one performs better. AWS provides a suite of tools that enable AB testing for web and mobile apps.
| Step |
Description |
| 1 |
Create two versions of your web or mobile app. These versions should differ in one or more ways that you want to test. |
| 2 |
Use AWS Amplify to deploy your app to the cloud. Amplify provides a simple way to deploy and manage your app's infrastructure. |
| 3 |
Use AWS Lambda to create a function that will randomly assign users to one of the two app versions. This function should be triggered when a user first opens the app. |
| 4 |
Use AWS CloudFront to distribute your app to users. CloudFront provides a fast and reliable way to deliver your app to users around the world. |
| 5 |
Use AWS Pinpoint to track user engagement with your app. Pinpoint provides analytics that can help you determine which app version is performing better. |
| 6 |
Use AWS Lambda to update the app version that users are assigned to based on the results of your AB testing. This function should be triggered periodically based on your testing schedule. |
By following these steps, you can easily enable AB testing for your web or mobile app using AWS. This will allow you to make data-driven decisions about which app version to use, leading to better user engagement and increased revenue.
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